This website uses Google Analytics to help analyse how visitors use this site. Google Analytics uses “cookies”, which are small text files placed on your computer, to collect standard internet log information and visitor behaviour information in an anonymous form. No personally identifiable information is collected about you unless you explicitly submit that information on this website, for example on our Request for more information, or book an appointment forms.
The anonymous information generated by Google Analytics cookies about your use of this website is transmitted to Google. This information is processed to compile statistical reports on website activity for this site only. These reports are used to evaluate aggregate visitor usage so that the Power of 2 can optimise the content, and its marketing, to better meet visitors needs.
The Power of 2 also uses Google Remarketing as a method of targeting our advertising. Remarketing is a way for us to connect with visitors, based upon their past interactions with this website. As a result, third part vendors, including Google, may use cookies to show you ads related to The Power of 2 as you visit other sites across the internet. We do not collect any personally identifiable information through the use of cookies.
You have the option to opt out of Google’s use of cookies by visiting the Google advertising opt out page. Alternatively you can opt out of cookies by visiting the Network Advertising Initiative opt out page.
We also use Facebook Conversion Tracking. This tool allows us to follow the actions of users on our website after they click on a Facebook advertisement. We are thus able to record the efficacy of our Facebook advertisements for statistical and market research purposes. The collected data remain anonymous. This means that we cannot see the personal data of any individual user. However, the collected data is saved and processed by Facebook in accordance with Facebook’s Data Use Policy found under:
www.facebook.com/about/privacy/You can choose to edit your personal Facebook ad settings here:
www.facebook.com/ads/website_custom_audiences/