The Power of 2

The Power of 2 Privacy Statement

The Power of 2 respects each individual’s right to personal privacy. This website privacy statement explains our policy for dealing with personal information that we collect through this website.


Third Party Tracking Tools

This website uses Google Analytics to help analyse how visitors use this site. Google Analytics uses “cookies”, which are small text files placed on your computer, to collect standard internet log information and visitor behaviour information in an anonymous form. No personally identifiable information is collected about you unless you explicitly submit that information on this website, for example on our Request for more information, or book an appointment forms.

The anonymous information generated by Google Analytics cookies about your use of this website is transmitted to Google. This information is processed to compile statistical reports on website activity for this site only. These reports are used to evaluate aggregate visitor usage so that the Power of 2 can optimise the content, and its marketing, to better meet visitors needs.

The Power of 2 also uses Google Remarketing as a method of targeting our advertising. Remarketing is a way for us to connect with visitors, based upon their past interactions with this website. As a result, third part vendors, including Google, may use cookies to show you ads related to The Power of 2 as you visit other sites across the internet. We do not collect any personally identifiable information through the use of cookies.

You have the option to opt out of Google’s use of cookies by visiting the Google advertising opt out page. Alternatively you can opt out of cookies by visiting the Network Advertising Initiative opt out page.

We also use Facebook Conversion Tracking. This tool allows us to follow the actions of users on our website after they click on a Facebook advertisement. We are thus able to record the efficacy of our Facebook advertisements for statistical and market research purposes. The collected data remain anonymous. This means that we cannot see the personal data of any individual user. However, the collected data is saved and processed by Facebook in accordance with Facebook’s Data Use Policy found under: www.facebook.com/about/privacy/

You can choose to edit your personal Facebook ad settings here: www.facebook.com/ads/website_custom_audiences/

When Personal Information Is Submitted On Our Forms

The Power of 2 will not link, or seek to link, any data gathered from this site with any personally identifiable information from any source, unless you explicitly submit that information. When you choose to complete and submit one of our contact forms, The Power of 2 will only request your name and contact details and other non-specific demographic information.

This information allows The Power of 2 to reply to your info or consultation request, and to follow up at a later time if needed. If you wish your personal information to be deleted from our records, please email hello@whitelabel.ltd and we will do this at the earliest opportunity.

Other Uses For Your Information.

Any of the information The Power of collects from you from this website may be used in one of the following ways:

  • To personalise your experience (your information helps us to better respond to your individual needs)
  • To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs)
  • To send periodic emails

Please note that your information, whether public or private, will not be sold, exchanged, transferred or given to any other company for any reason whatsoever, without your consent, other than for the express purpose of delivering the information or service requested.

Security Of Your Information

The Power of 2 takes all reasonable steps to prevent unauthorised access and/or use of personal information that it holds.

Changes To Our Privacy Statement

If we decide to change our privacy statement, we will post those changes on this page.

Date of last update: 1 February 2023
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